
О проекте
Аэротруба «Поток» — это специализированный тренажер, где можно насладиться свободным полетом в воздухе без риска для здоровья. Прошлая айдентика была основана на метафоре потока воздуха.



Сгенерированная айдентика
В начале работы я попросила СhatGPT Open AI придумать мне новую новую метафору для айдентики.Он предложил использовать динамику потоков воздуха. На ее основе я попросила чат написать мне промт для логотипа и сгенерировала его в Ideogram.
Промт:
«Design a modern, minimalistic logo with the word 'POTOK' prominently featured. The text should seamlessly integrate with smooth, flowing lines that represent airflow, creating a dynamic and abstract visual. The flowing lines should symbolize motion, freedom, and energy. Use a clean, sans-serif font for 'POTOK, ' ensuring it feels modern and aerodynamic. The color palette should include clean and vibrant colors: sky blue (#5BC0EB), pure white (#FFFFFF), and accents of soft lavender (#A299E2) or fresh mint green (#A2E4B8) to evoke clarity, lightness, and a sense of modern elegance.»
Выбрала понравившийся вариант, и сделала палитру с помощью Adobe Color
Далее нашла похожие шрифты в My Fonts
Носители
- постеры - шлем - костюм - труба - пространство
Leonardo AI: Create a poster design for the company POTOK, which specializes in indoor skydiving experiences. The poster should evoke feelings of freedom, motion, and energy, focusing on the concept of airflow and dynamic movement. Incorporate the word POTOK in bold, modern, sans-serif typography, seamlessly interacting with smooth, flowing lines or abstract shapes that represent air currents. The background should be clean and minimalistic, featuring a gradient of sky blue (#5BC0EB) and pure white (#FFFFFF) to symbolize air, clarity, and lightness. Add subtle highlights or accents in soft lavender (#A299E2) and mint green (#A2E4B8) for a fresh, vibrant look.




Пространство
Ideogram: Design an indoor skydiving tube for POTOK that blends functionality with a sleek, modern aesthetic. The tube should have a transparent cylindrical structure made of high-quality, durable glass, providing a clear view of the interior while emphasizing safety. The glass walls should be framed with smooth, matte silver or brushed metal, ensuring a futuristic and polished appearance.
The exterior should feature subtle, flowing line patterns inspired by air currents, integrated into the design using soft LED lighting for a glowing effect. Use a clean color palette of sky blue (#5BC0EB), pure white (#FFFFFF), and accents of mint green (#A2E4B8) to evoke lightness, energy, and movement.
Incorporate the POTOK logo subtly but prominently on the frame or base of the tube. The air intake and control systems should have a minimalist design, blending seamlessly into the structure while emphasizing precision and cutting-edge technology.
The overall design should communicate innovation, freedom, and the exhilarating experience of indoor skydiving while maintaining a professional and inviting look.»


Используемые сервисы
Leonardo AI (https://app.leonardo.ai/image-generation) Ideogram (https://ideogram.ai/t/explore) Midjouney (https://www.midjourney.com/explore?tab=top) Adobe Color (https://color.adobe.com/ru/create/color-wheel) My Fonts Open AI (https://chatgpt.com/)