Every project begins with its own context and people. I look for an idea that feels true to both, then turn it into a visual language that can live across different formats.

How can design create space for different ways of seeing and experiencing the body?

Photography, soft colours and handwritten details bring an intimate tone to a media concept about women’s relationships with their bodies. The identity leaves room for different voices rather than a single answer.

A playful identity about care, connection and being there for one another.

Each character is shaped like a puzzle piece. Together they turn the idea of family connection into a visual language that feels warm and approachable, from posters to festival materials.

A cultural space imagined around filmstrips, shared memories and the magic of childhood stories.

Shchelchok combines the idea of a cinema, a museum and a creative space. Vintage-inspired typography and textured imagery give its filmstrip stories a distinctive visual atmosphere.