
We at Terminal Design Branding Agency developed an I.D. for a Russian brand of modern clothing for the entire SUNBEAM family.


SUNBEAM creates laconic models without screaming details, but with a beautiful rabbit and a juicy color for those who value style, practicality, brightness and freedom. An important task in developing the style concept has been the unity of visual identification of adults and children ' s collections, as well as the reflection of brand positioning, which is the creation of bright everyday clothing that gives positive emotions to both adults and children.